Do prospects and customers comment on your Facebook ads? I bet they do. But should you reply and moderate them? Of course! Comments on your ads tell you several things about your business - like how people perceive your product, service, or business in general. Some customers will heap praises on your products. You can…
If you’re not using custom events, you’re not taking full advantage of Facebook Advertising Platform. When installing a pixel, most people simply select standard events and then rely on Facebook to provide them with the data they need. Well, hate to break it to you. But, if you have a large catalog of products or…
Especially if you’re clueless where to start, overwhelmed with advice, or unsuccessful in your previous attempts.
Warning: This is a mega post (3,900+ words) in the making. We’re still posting updates every week, so make sure you bookmark this post and check back again every few days.
These 5 fundamental concepts will change the way you think about Facebook advertising in 2017.
Most marketing consultants and business owners pay close attention to how much they spend on Facebook ads, but not many know that they may be spending too much money elsewhere…