Warning: This is a mega post (2,000+ words) in the making. We’re still posting updates every week, so make sure you bookmark this post and check back again every few days.
These 5 fundamental concepts will change the way you think about Facebook advertising in 2017.
Most marketing consultants and business owners pay close attention to how much they spend on Facebook ads, but not many know that they may be spending too much money elsewhere…
Are you annoyed at how quickly Facebook ads are burning through your money without getting enough leads or conversions?
There’s a table I always look at when I want to know what’s going on in a campaign. Here’s what it looks like… The official name of this table is called “Facebook Ads Manager”, which is just a fancy way of saying “this is where you can find all the numbers about your campaign”. It